When starting out with Facebook ads, it can be confusing how to structure your campaigns.

If you are a service-based business, watch this quick video where I’ll show you a good structure that I use frequently when starting new Facebook campaigns.

As a basic framework, each Facebook campaign should have at least 2 to 3 different audiences and each audience should have at least 2 to 3 different ads.

Use this framework and you’ll have the best chance at running profitable Facebook ads.