Founded by brothers Jack and Daniel in the coastal suburbs of Perth, according to the fellas, “Menace Company is a direct response to a generic market, reflecting a culture driven by skateboarding, surfing, and reckless youth.”
From what was a local skateboard brand in 2013 – to now a national surf streetwear clothing brand.
The brand was quite popular in Perth but they had limited exposure nationally for consistent sales. They were running their own Facebook Ads to increase revenue with limited results.
At the start of 2020, they wanted to bring on-board Kick Marketing to improve their sales and reach new customers.
We set the Facebook pixel correctly to get accurate purchase data. We devised a marketing plan to target key demographics the business was trying to reach and matched this with audiences on Facebook.
With Kick Marketing handling the advertising, the brothers could focus on growing the organic following which tied in with the overall advertising strategy.
After 12 months of working together, were helped the business increase their revenue by a massive 239%:
With the right strategy, team and marketing partners, Menace Company has seen some amazing growth in 1 year. Onwards and upwards from here.
Here’s what Daniel had to say with the performance: